The Guide · Before You Buy

How to choose an engagement ring.

Everything that actually matters — in plain words, no pressure, no jargon. A short, honest walk-through from the studio that cuts the stones.

8 chapters 6 min read
01

Start here — lab-grown is real.

The word "lab-grown" makes some people pause. It shouldn't. A lab-grown diamond is a diamond — same carbon, same crystal, same hardness, same fire. The only difference is where it grew: in a controlled chamber over a few weeks, instead of underground over a billion years.

It is graded by the same independent labs, set the same way, and lasts exactly as long. What you save is the markup — not the quality. More on this in our FAQ.

In one line Same stone. Smaller price. Cleaner conscience.
02

The 4 Cs, in plain words.

Jewellers describe a diamond with four words that all start with C. Here is what each one actually means for you.

Cut
How well the stone is shaped. This is what makes a diamond sparkle — more than anything else. If you spend attention anywhere, spend it here.
Colour
How white it is, graded D (icy) down to Z (warm). Most eyes can't tell one grade from the next, so there's no need to chase the top.
Clarity
Tiny natural marks inside the stone. If you can't see them without a jeweller's loupe, they don't matter to how it looks.
Carat
The weight, not the size. Shape and cut decide how big a stone actually looks on the hand — two one-carat diamonds can read very differently.
In one line Of the four, cut is the one to care about.
03

Choose the shape, not the trend.

The shape is the part she'll see every single day — so let it sound like her. The round brilliant is the classic: quiet, safe, endlessly sparkly. But there is a whole world beyond it.

A few of our rare cuts: Portuguese for someone who loves detail; Old Mine for an old-soul, candlelit warmth; Dutch Marquise or Elongated Hexagon for the architecturally-minded; Ashoka for a soft, modern glow.

In one line Pick the one that looks like her — not the one everyone has.
04

Settings & metals, kept simple.

The setting is how the stone is held; the metal is the band. Both come down to how the ring looks and how it lives on a real, busy hand.

Prong
A few slim claws that lift the stone up to catch the most light. The classic, sparkliest choice.
Bezel
A smooth rim that wraps the stone. Lower, sturdier, snag-free — ideal for active, hands-on lives.
18K / 14K / 9K
Gold purity. 18K has the richest colour and is softest; 14K is a touch harder for everyday wear; 9K is the hardest and most affordable.
White / yellow / rose
Cool, classic, or warm. The easiest guide is to match whatever she already wears.
In one line Match her lifestyle first, her metal second.
05

Her ring size, quietly.

You don't have to ask and spoil the surprise. Borrow a ring she already wears on that finger and trace the inside circle, or press it gently into a bar of soap. Slip it into your pocket for an hour and bring it to us — we'll size it exactly.

And if you're a little off? Resizing is normal and easy. It's far better to propose with the right moment than the perfect millimetre.

In one line Borrow a ring she owns. We'll do the rest.
06

A budget, honestly.

Forget the old "three months' salary" rule — someone selling diamonds invented it. A good budget is simply one that doesn't follow you home as stress.

Because our stones are lab-grown, your money goes further: a larger, finer diamond for the same spend, or the same look for less. Tell us your number and we'll show you the best stone inside it — never above it.

In one line Spend what feels right. We'll make it go far.
07

Read the certificate.

Every serious diamond comes with a certificate from an independent lab — usually IGI or GIA. Think of it as the stone's passport: an unbiased record of its cut, colour, clarity and carat, plus a unique ID laser-etched onto the diamond itself.

If a stone has no certificate, walk away. If it does, you can trust what you're buying — not just what you're told. We explain what to look for here.

In one line No certificate, no sale. Always ask to see it.
08

When you're ready.

There's no rush and no script. Come see the stones in daylight at our studio in Udaipur, or message us with what you have in mind — a shape, a budget, a hand size. We'll talk it through like people, not a sales counter.

From choosing the stone to a finished ring is usually 2–3 weeks. Every piece is made here, certified, and yours to keep — or pass down.

In one line Bring an idea. Leave with a plan.
Ready when you are

Come see the stones in person.

Bring a shape, a budget, or just a feeling. We'll help you find the one — quietly, and at your pace.